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Guests Per Match
Match Coverage
Tent Venue
A vibrant fan zone where Saudi football culture meets the global spectacle of the World Cup.
How the experience is designed to feel — and what it enables for every guest.
For customers and employees — a curated football experience
Controlled guest list, zero walk-ins
A premium indoor tent venue at Alrajhi Tower Parking
Premium, spaced arrangements for all guests
Unobstructed views from every position via mega screens
A vibrant, celebratory environment throughout the event
Food trucks and light snacks for a complete experience
Who this experience is built for — a curated, invitation-only audience.
Valued Alrajhi Bank customers and premium banking members
Distinguished guests and priority relationship holders
Alrajhi Bank employees across all divisions
Partners, executives, and specially invited guests
Goes beyond the live match broadcasting — the fan zone offers a rich program of engagement and activations. Interactive games, football challenges, and live entertainment keeping the energy alive throughout the day, ensuring guests remain entertained before, during, and after every match.
Transforming the Alrajhi Tower parking facility into a premium World Cup fan zone — an indoor tent venue for 700+ guests per match.
Real-world tent structure reference showing the quilted interior finish, lighting configuration, and spatial dimensions for the proposed fan zone setup.
The zone is designed around four key areas that work together to create a seamless fan experience.
Theater-style seating ensures clear sightlines for all guests. Bean bags, lounge seating, structured chairs, and a dedicated VIP area create a relaxed yet organized environment.
A mix of physical and tech activations — live entertainment, competitions, and a performance stage keep energy high before, during, and after every match.
Accessible restroom facilities, an on-site clinic with ambulance support, and a dedicated prayer area — everything needed to keep 700+ guests comfortable throughout the event.
An outdoor food truck and kiosk area in the parking space offering snacks, sandwiches, and hot & cold beverages — with secondary screens so guests never miss a moment.
A physically separated zone with premium sightlines — cordoned from general seating and accessible by invitation only.
Lounge sofas, premium armchairs, and elevated platforms ensure VIP guests experience the event at a different level entirely.
Dedicated waitstaff, curated F&B menus, and private table service — VIP guests never leave their seat for hospitality.
Separate entrance, dedicated VIP parking bays, and a private check-in lane ensure a seamless arrival experience.
An outdoor food trucks and kiosks area located in the parking space, offering a variety of snacks, sandwiches, and hot and cold beverages. The setup enhances the festive atmosphere while offering a relaxed space for fans to dine, socialize, and recharge throughout the event — with secondary screens so no moment is missed.
An outdoor area in the parking space with a curated selection of food trucks and kiosks serving snacks, sandwiches, and beverages throughout the event.
Secondary screens are positioned throughout the F&B area so fans can follow the match action while dining, socializing, and recharging.
If F&B is preferred indoors, food trucks are replaced with kiosks inside the tent offering light snacks, sandwiches, hot & cold beverages — popcorn, nachos, ice cream, and more. Note: cooking is not permitted inside the tent.
Seven activation options designed to keep energy alive before, during, and after every match. Pick any 3.
Interactive lounge with touchscreen tables showing live match stats and the Golden Boot race.
Replica World Cup podium with cinematic slow-mo video capture.
Glass-walled VAR booth inside the fan zone — fans vote on real match calls.
Digital mirrors that apply real-time AR face paint — no mess, no wait.
A premium photo booth inspired by Messi’s iconic camera-lens signing moment — fans step up and leave their mark.
Dedicated VR zone — premium headsets, full immersion.
60-second football manager game on kiosk touchscreens.
Select 3 Activations
Please choose any 3 of the 7 activations above. Each can be customized, combined, or adapted based on final venue layout and sponsor requirements.
A smooth and composed experience for every one of the 700+ guests.
Valet parking & greeting at entrance
Registration and credential verification
Guided to designated seating area
Main screen match viewing experience
Activations, games, and live entertainment
Return to match viewing
Graceful exit & valet retrieval
We look forward to creating an unforgettable World Cup Experience for ALRAJHI.